daily

{
  "executive_summary": "3 urgent ad waste issues flagged - ₹3,604 spent with zero orders in 7 days; no stockouts or rank crashes.",
  "urgent_issues": [
    {
      "asin": null,
      "type": "ad_waste",
      "severity": "urgent",
      "detail": "Search term 'b0ccd8gjh8' spent ₹1,507.85 with 160 clicks, 0 orders (7 days)",
      "action": "Add as negative keyword immediately (Rec #1005)"
    },
    {
      "asin": null,
      "type": "ad_waste",
      "severity": "urgent",
      "detail": "Search term 'knee support for men gym' spent ₹1,235.74 with 92 clicks, 0 orders (7 days)",
      "action": "Add as negative keyword immediately (Rec #1006)"
    },
    {
      "asin": null,
      "type": "ad_waste",
      "severity": "urgent",
      "detail": "Search term 'gym bag for women' spent ₹860.12 with 78 clicks, 0 orders (7 days)",
      "action": "Add as negative keyword immediately (Rec #1007)"
    }
  ],
  "watch_list": [
    {
      "asin": null,
      "type": "ad_dependency",
      "detail": "Keyword 'knee cap men' - ₹16,165 ad spend with no organic ranking",
      "action": "Review SEO strategy or reduce ad spend (Rec #1008)"
    },
    {
      "asin": null,
      "type": "ad_dependency",
      "detail": "Keyword 'gym grips' - ₹15,500 ad spend with no organic ranking",
      "action": "Review keyword strategy (Rec #1009)"
    }
  ]
}