daily

{
  "executive_summary": "No stockouts or rank crashes, but 5 URGENT ad waste issues found - ₹18,393 spent with zero conversions needs immediate negative keyword action.",
  "urgent_issues": [
    {
      "asin": null,
      "type": "ad_waste",
      "severity": "urgent",
      "detail": "Search term 'knee support for men gym' - ₹4,646 spend, 373 clicks, 0 orders",
      "action": "Add as negative exact keyword immediately (Rec #1100)"
    },
    {
      "asin": null,
      "type": "ad_waste",
      "severity": "urgent",
      "detail": "Search term 'gym gloves for men workout' - ₹4,064 spend, 541 clicks, 0 orders",
      "action": "Add as negative exact keyword immediately (Rec #1101)"
    },
    {
      "asin": null,
      "type": "ad_waste",
      "severity": "urgent",
      "detail": "Search term 'gym bag for women' - ₹4,030 spend, 373 clicks, 0 orders",
      "action": "Add as negative exact keyword immediately (Rec #1102)"
    },
    {
      "asin": "B0CCD8GJH8",
      "type": "ad_waste",
      "severity": "high",
      "detail": "ASIN target spend - ₹4,002, 418 clicks, 0 orders",
      "action": "Add as negative ASIN target (Rec #1103)"
    },
    {
      "asin": null,
      "type": "ad_waste",
      "severity": "high",
      "detail": "Search term 'reflex ball' - ₹2,650 spend, 259 clicks, 0 orders",
      "action": "Add as negative exact keyword immediately (Rec #1104)"
    }
  ],
  "watch_list": []
}