AUDIT #72

daily

13 Jun 2026, 07:31 am13 tool calls1.3487s

Analysis

Raw output
{
  "executive_summary": "8 urgent issues found: 0 stockouts, 0 rank crashes, 5 high ad waste terms (₹866+), 3 major ad gaps (₹2,109+ spend with no organic rank).",
  "urgent_issues": [
    {
      "asin": "N/A (Campaign)",
      "type": "ad_waste",
      "severity": "urgent",
      "detail": "₹201.99 wasted on 'b0glg2x42f' - 64 clicks, 0 orders in 7 days",
      "action": "Add 'b0glg2x42f' as negative exact match immediately (Rec #750)"
    },
    {
      "asin": "N/A (Campaign)",
      "type": "ad_waste",
      "severity": "urgent",
      "detail": "₹177.13 wasted on 'gym gloves for men workout' - 22 clicks, 0 orders",
      "action": "Negate or tighten targeting (Rec #751)"
    },
    {
      "asin": "N/A (Campaign)",
      "type": "ad_gap",
      "severity": "urgent",
      "detail": "₹893.30 spent on 'reflexes ball' with zero organic ranking",
      "action": "Optimize listing for keyword or pause ads (Rec #755)"
    },
    {
      "asin": "N/A (Campaign)",
      "type": "ad_gap",
      "severity": "urgent",
      "detail": "₹713.19 spent on 'knee support for men gym' with zero organic ranking",
      "action": "Review listing relevance or reduce spend (Rec #756)"
    },
    {
      "asin": "N/A (Campaign)",
      "type": "ad_gap",
      "severity": "urgent",
      "detail": "₹502.74 spent on 'gym grips' with zero organic ranking",
      "action": "Optimize listing or pause campaign (Rec #757)"
    }
  ],
  "watch_list": [
    {
      "asin": "N/A (Campaign)",
      "type": "ad_waste",
      "detail": "₹136.06 on 'gym knee support for men' - 4 clicks, 0 orders",
      "action": "Review and negate if continues (Rec #752)"
    },
    {
      "asin": "N/A (Campaign)",
      "type": "ad_waste",
      "detail": "₹126.32 on 'cycle stand' - 24 clicks, 0 orders",
      "action": "Check relevance and negate (Rec #753)"
    },
    {
      "asin": "N/A (Campaign)",
      "type": "ad_waste",
      "detail": "₹124.57 on 'hand grip for gym' - 11 clicks, 0 orders",
      "action": "Add negative exact or review targeting (Rec #754)"
    }
  ]
}